We know people are making money on Instagram, and it’s clear how they do it. You do not need 500K+ followers to get started. Anytime you can establish a following and continuously drive awareness and traffic, you will have the opportunity to make money.
Instagram users spend an average of 33 minutes on the platform per day. They aren’t just idly scrolling; they’re actually engaged. Instagram generates over four times more interactions (likes, comments, shares, and direct messages) than Facebook.
More than 80% of Instagram users acknowledge that the platform has influenced them to purchase a product or service—with over 2 billion users, that’s a huge potential market.
You have the potential to generate money on Instagram. The actual question is how.
1. Sell Product On Instagram
A recent Instagram survey found that 50% of users use the app at least once a week to purchase. Making money with an Instagram shop is easy, so it should come as no surprise. With the latest update, Instagram now allows users to open a shop, curate collections, and sell their wares.
Plus, what’s great? Users may easily buy products without ever leaving the app by adding a simple button to any product photographs you publish. By tapping the button, users can instantly find the product from the image and make the purchase.
With this streamlined method of social buying, all obstacles are removed, and astute Instagram users have the potential to earn a substantial income from this function.
2. Promoting Affiliate Products on Instagram
When you promote another person’s product and a customer makes a purchase after clicking on your affiliate link, you are engaging in affiliate marketing.
Instagram allows you to advertise affiliate products in both regular posts and Instagram Stories. The catch with Instagram is that getting people to click on links can be a bit of a challenge, especially because Instagram posts don’t always have clickable captions.
In addition, the “swipe up” feature in Instagram Stories is only available to accounts with 10,000 followers or more, so be sure to keep that in mind. Users can “click” your affiliate link with just an upward thumb swipe thanks to this feature.
Affiliate programs are easy to join. The majority of brands do not have strict requirements for salespeople; in fact, they prefer it when more people sell their products. Having a large number of followers and a high engagement rate are requirements for exclusive affiliate partnerships with certain brands.
You can discover affiliate programs for a lot of the things you’re already familiar with; all you have to do is use Google. Joining a well-known affiliate network can open doors to more opportunities:
- CJ Affiliate
- Sharingasale
- AWIN
- ClickBank
- FlexOffers,
- and Skimlinks are all affiliate programs.
Instagram affiliate networks typically offer lower earning potential compared to individual brand programs, but they do provide access to a wide range of physical and digital products.
3. Instagram Sponsored Posts
Instagram sponsored posts are a common revenue stream for many users. As a kind of influencer marketing, brands pay Instagram users to promote their content or products.
The term “influencer” should not put you off. Being an Instagram influencer does not require having half a million or even two million followers. With a thousand to ten thousand followers, you could be considered a microinfluencer, which is a new way to monetise your Instagram account.
The ratio of your engagement rate, which includes likes and comments, to your post volume and follower count, is what brands primarily consider. You may find that many brands are more interested in working with you if your 10,000 followers interact with your posts more frequently than an account with 100,000 followers.
4. Become a Brand Ambassador on Instagram
Sponsored postings are usually one-time gigs, whereas brand ambassadors are frequently long-term connections. Become a brand ambassador for the proper companies, which might be a full-time employment.
To become an Instagram brand ambassador, brand need to:
Followers Engagement Experience
Brand Fit Activity
Brands take a risk when investing in brand ambassadors, and they typically do so with a lot of paperwork to protect themselves. As a brand ambassador, you’ll be representing the firm, therefore you’ll need to be more mindful and intentional about what you share.
You may give up certain freedoms as a brand ambassador, but it can be a successful Instagram money-making strategy—especially if you already love and use the items you’re advertising.
5. Start a Business Instagram Account
Why build other brand’s accounts when you can just scale your own success? If you know the art and science of growing on Instagram, you can do it for a living.
- Start a New Account:Â Identify high-traffic niches. Create an account that targets that unique audience.
- Grow Your Instagram Profile:Â Post content, connect with the community, and build a loyal following.
- Sell Your Instagram Account: Once you’ve sufficiently grown the account, find a buyer. Brands and individuals love a shortcut to the top and many are willing to pay good money for an already booming Instagram account.
- Repeat:Â Do it again. Keep building profiles and selling them to the highest bidder.
6. Instagram Support
With thousands of businesses using Instagram, many require creative and administrative assistance. They may be new to social media or may not know how to effectively reach their target audience—this is where you come in. If you have a track record of building Instagram accounts, someone will likely pay to learn from you (or hire you to do it for them). Sell your services for managing social media accounts or composing Instagram captions.
If you have connections to macro and micro-influencers, you may also market yourself as a talent networker.
7. Drive Instagram Traffic to Your Website
You might not be able to sell ad space on Instagram but you can do it on your website or blog. Use Instagram to build a following and drive traffic back to your primary domains. There, you can sell to your audience or monetize with ads.
Once you get traffic to your website, you can do whatever you want. You can turn your organic traffic into email or SMS subscribers or you can drive them to your products and services. You could also run affiliate programs on your website to capitalize on traffic there too.
5. Brand Contracts
Many firms have realised the value of Instagram exposure in terms of brand growth and sales in recent years. They also understand the importance of having their own social presence that is consistent with the most prominent persons in their industry.
To do this, brands pay creators generously to make short-form content, either for their personal channel to improve brand awareness or for the brand’s Instagram channel to increase authority and popularity in the industry.